It may be possible to find a 50" plasma for a little less money than the P50XHA30WS, but if there was ever a case where I'd recommend opening the ol' wallet just a bit wider, this would be it. Plasma displays aren't all the same, regardless of how they might look on a spec sheet. The benefits of this set's high contrast ratio (for a plasma) combined with its AVM processing are not done justice in the specifications. This is something you'll just have to see first-hand to fully appreciate. If you're looking for a hot 50" plasma display, look no further than the Fujitsu P50XHA30WS.